Exhibitor Checklist - DEADLINE TASK
July - September
Complete your
Online and Show Directory
Listing
Upgrade
Online listing
with a
Showcase or Showcase Package
Order ProMat 2009
Direct Mail
&
Email Invitations
Place ProMat 2009 Logo on your Website for
LeadLink
Program
Plan Pre-Show Advertising Using
ProMat 2009 Logo
Develop
Marketing & Promotion Strategy
Consider
Showcase
and
Marketing Packages
Determine Lead Retrieval Objectives for ProMat 2009
Order Pre-Show
Registration Database
September - November
Mail ProMat 2009
Direct Mail Brochures
(VIP Pass) to Customers, Prospects
Email ProMat 2009 Invitations
to Customers, Prospects
Select Lead Retrieval Options & Order Equipment
Schedule
Press Conference
during ProMat 2009
October 10, 2008
Show Directory & Online listing
Form Final Deadline
Show Directory Advertising
Deadline
Export Interest Matchmaker
Form Deadline
ProMat 2009
Sponsorship Package
Deadline
November - December
Order
Pre-show Database
for a one-time pre-show mailing
Prepare
Press Releases and Kits
Mail Invitations or
Releases
to
Attending Press
Select and Train ProMat 2009 Booth Staff
Schedule Shipment of
Press Kits
to McCormick Place
Determine
Lead Follow-up
Strategy
December - January 2009
Review Show Strategy in
Pre-Show Staff Meeting
Order
Post-Show Attendee Database
Begin
Post-Show Promotions
, Lead
Follow-up